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THE WAY YOU CLEARLY COMMUNICATE WITH YOUR PATIENTS Unfortunately, patients do not understand how dental insurance works. Most think of it just like their medical insurance, with nearly bottomless coverage and nominal co-pays. Bring in a trusted friend to do a walk-through with bright pink sticky notes to attach to problem areas.
Consider your hours, services, technology, training, insurance/in-house dental plans, and general reputation. ABOUT THE AUTHOR Xaña Winans is the CEO and founder of Golden Proportions Marketing, dedicated to the growth of dental practices. How do you fare next to your competition? Visit goldenproportions.com to learn more.
With this combination, practices will be able to streamline operations using a single platform for website management, online presence, appointment scheduling, last-minute cancellations, automated forms management, texting, reminders, insurance verification, and patient dashboards. Learn more at www.yapiapp.com.
They share how they do that by exhibiting strong leadership with their teams, delivering an exceptional patient experience, optimizing operations and insurance reimbursements, and giving back to their communities. Alex’s background in dental journalism led to her current position as DigitalMarketing Manager at eAssist Dental Solutions.
The software allows patients to request and schedule appointments through your website, social media, Google, or your listing with insurance plans or dental websites. . As a digitalmarketing agency , our goal is to help dentists grow their businesses. How DI and Med Rank Interactive Work Together.
A DSO can be a substantial advocate for technology upgrades , insurance network negotiations, and keeping your team trained and equipped. The capacity of a DSO to handle matters of compliance, technology acquisitions, and insurance networks is a strong point of evaluation. . How will digitalmarketing be managed by the DSO? .
Key features include: Clear navigation and responsive design Online appointment scheduling and live chat Engaging content about your dental services Patient testimonials and staff bios Information about insurance and payment options Dont forget to ensure your website is mobile-friendly , as many users will access it from their phones.
Legwork Phones integrate seamlessly with Legwork software so you can enjoy features like Call Pop-Up which pulls patients’ details such as their name, insurance, appointment history. Equip your front office with the Legwork cloud-based VoIP dental practice phone system. Get to Know the Company Behind the Solution .
SEO stands for Search Engine Optimization, a dental digitalmarketing strategy to help your practice be found on Google Maps. If you accept insurance, make sure to add it to your GBP. .” All local search phrases display the Google map. You improve your rankings by implementing a dental SEO strategy.
Upgrade your website to include a secure, online patient portal for online scheduling , Q&A content, financial and insurance issues, etc. . Digitalmarketing can be a way to add value and improve patient experience. It’s no wonder why this technology is projected to double its market share every three years.
While patients can search by various filters available (by insurance, locality, schedule, review, etc.) Vitals has various search filters for patients to access specific medical practices, such as name, specialty, location, condition and insurance. Search for practices based on name, specialty, location and insurance.
The digitalmarketing consultants at Rosemont Media are here to help you make the most of your advertising budget with this helpful guide, which outlines what LSAs are, their potential benefits and drawbacks for aesthetic professionals, and how they compare to pay-per-click Google Ads.
Dental insurance agency. There are lots of digitalmarketing tactics that can be used in a campaign. But the marketing strategies that I’ve listed above should be part of any local SEO marketing strategy. Periodontist. Oral Surgeon. Oral and maxillofacial surgeon. Emergency dental service. Dental hygienist.
Why Dentists Need a Dental Specific Marketing Company In today's highly competitive dental industry, establishing a robust online presence is crucial for dentists aiming to attract new patients and expand their dental practice marketing. This is precisely the gap a dedicated dental marketing company aims to fill.
Patients submit all PHI and attachments, such as insurance cards, x-rays, and pasts dental records, directly through truForm registrations. TruForm even features a built-in Lexi-comp® clinical drug database which facilitates the precise documentation of patient medications and eliminates data entry errors.
Over the past 13 years at My Social Practice, he has spoken to dental audiences all over the country and has helped thousands of practices succeed with digitalmarketing. His presentations are always entertaining and thought-provoking, while explaining the very latest trends and technologies in digitalmarketing.
Tracking down patients to pay their co-pays and processing insurance claims can create headaches for everyone involved and can be expensive. Tip #10: Provide Flexible Dental Financing Options Let’s face it, dental care can get expensive quickly, and not everyone can afford dental insurance. Easy, right? That is not always the case.
Healthcare DigitalMarketing Podcast. This episode of the Healthcare DigitalMarketing Podcast covers the impact that COVID-19 is having on Dr. Haynes and his multi-location dental practice. We had to make a decision to close those offices, furlough those employees.
Collect e-signatures and legally accepted printed digital signatures. Securely collect past dental records, x-rays, insurance card scans, intra-oral images and more. Eliminate tedious data entry via integration with your practice software. Achieve a paperless office. Maintain security and HIPAA compliance. How Does it Work?
Answers to Questions about Photo Release Forms [Download Included] Photos are a vital part of an effective digitalmarketing strategy. The federal government protects your patients’ right to privacy under the Health Insurance and Accountability Act (more commonly known as HIPAA). Contact us to learn more.
Then identify areas where they can outsource functions like dental billing and insurance verification. Post by Penny Reed from eAssist : Is your front-office staff stuck on the phone with insurance companies? Free up their time to build patient relationships by outsourcing your dental insurance billing through eAssist Dental Solutions.
The goal was to protect workers from losing health insurance in between jobs, reduce health care fraud, and protect patient health information. HIPAA stands for Health Insurance and Accountability Act. About the Author: Adrian Lefler is a dental marketing expert and a founding member of My Social Practice. What Is HIPAA?
So when someone in digitalmarketing or a web developer mentions that your website isn’t indexed, the search engines can’t find it. Optimizing Local Service Ads and Google Ads is called Search Engine Marketing (SEM). SEM is a different method of digitalmarketing not covered in this post.
Ensure your new patient registration, as well as office hours, driving directions, and insurance pages are easy to find on any mobile device. Quality Content. Consistent, engaging content that informs, educates, and delights your patients and aids their decision-making process may be the most effective SEO strategy on this list.
We’ll share tips on executing effective digitalmarketing strategies and enhancing real-world experiences. Provide essential information like what insurance cards to bring, arrival time, and parking details. This proactive communication helps ease appointment anxiety and sets the stage for a smooth first visit.
Ultradent, makers of Boost and Opalescence, donates the teeth whitening materials, and My Social Practice develops the digitalmarketing materials. They may also be a returning patient who simply cannot afford extensive care and has no insurance to cover it.
The 2023 AAPD conference will be in Orlando, FL this year and includes important topics like insurance coding, dental fear research, and pediatric sedation. Empower them with the training and the support by sending them to the Dental DigitalMarketing Conference.
Adrian is the Vice President at My Social Practice, an agency providing expert SEO support, social media marketing content, and strategy to dental practices. Adrian has been involved in Google maps SEO for more than 12 years and has helped thousands of companies grow and thrive through digitalmarketing. SEO and local SEO.
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